Guide Fees

Before hiring a Blue or Green Badge Tourist Guide, it is important to establish the level of remuneration – the fee charged – for the service provided.

Fees are a matter of negotiation between the tourist guide and the client, based on the client’s requirements, eg location, duration and language spoken.

As an example, fees for an English speaking London Blue Badge Guide in 2023 are likely to start at around £195 per half day and £320 per full day. Green Badge Guides and those in the regions may differ. Driver guides and those with second languages generally charge a higher fee.

Details of illustrative fees for 2023-24 can be found here

Details of illustrative Terms and Conditions 2023-24 can be found here

Please note these are particularly applicable to London tourist guides. Throughout the country, fees for guiding services will vary from region to region.

Guild members may use the terms and conditions above or have their own. Please ensure you are aware of  these when booking a guide.

In order for Guides to be able to take a morning and an afternoon engagement on the same day, morning tours are expected to finish by 13:00 (timings to and from Central London) and afternoon engagements are not expected, in general, to start before 13:30, to allow for adequate transit time for the Guide.

The fees negotiated will vary from client to client and from Guide to Guide. Higher rates may be agreed, for example within the range above, for customised tours, or tours that require a good deal of reconnaissance, for specialist knowledge, or because of a client’s tour operator’s particular requirements.