Conference Programme

We hope you enjoy browsing through our Guided to Growth 3 Conference Programme.

Informative, inspiring – even provocative – presentations from subject matter experts, including Joss Croft OBE (CEO of UKinbound), Alice Procter (author of The Whole Picture, driving force behind Uncomfortable Art Tours), Mike Newman (tourism marketing expert and managing director of b2me Tourism Marketing) and Seren Welch (screen tourism consultant to Hollywood and TV streaming companies).

The Programme has been extended to 2 full days, providing even more choice of all-delegate plenary sessions and self-selected smaller workshops. Delegates can attend up to 8 workshops from a menu of 16 topics designed and delivered by Guild members and industry experts who truly are ‘walking the walk and talking the talk.’

Workshops have been arranged around four thematic types:

• Running Your Business
• Sector Targeting
• Storytelling
• Marketing Communications with an increased focus on digital marketing

Once you book your place, we will write to you within a few days to enable you to select your workshops.

We look forward to seeing you at the event!

‘A far-sighted initiative and massive success’

‘An amazing conference. I wished there had been something like that when my Blue Badge course finished’

‘Thank you for organising such an inspiring guiding conference! The mix of speakers and talks was both interesting and thought provoking and has certainly inspired me’